Navigating Global Markets: Standards, Sustainability and Supply Chain Strategies for European and Overseas Market

Join us for an insightful seminar exploring how businesses can position themselves for sustainable success when entering or operating in the European market. With increasing regulatory requirements and growing stakeholder expectations, companies across industries must align with global standards, enhance supply chain transparency, and adopt effective sustainability strategies to thrive in international trade.

Bringing together perspectives from industry and standards, this session will equip participants with practical tools to navigate evolving requirements and build long-term market readiness.

Presentations Covered:

1) Global Trade and Sustainability: How to Manage Requirements of International Brands and Retailers

Karl Borgschulze, Managing Director, Consulting Service International (CSI)

As global trade landscapes evolve and sustainability standards become increasingly central to market access, international brands and retailers are raising the bar for their supply chain partners. In the first part of the seminar, Karl will explore how businesses can navigate these growing expectations—covering areas such as social compliance, environmental responsibility, and supplier development. Drawing on decades of hands-on experience across Asia and Europe, he will share practical, factory-level strategies that turn compliance challenges into opportunities for long-term value creation, operational resilience, and trusted buyer relationships.

2) Empowering GBA Businesses for Global Success: Navigating Challenges with BSI Standards and ESG Strategies

Raymond Lui, Director, Enterprise Solution & Marketing, BSI Pacific Ltd.

Expanding on the theme of international market readiness, BSI will address the key barriers that businesses in the Greater Bay Area face when expanding internationally—including regulatory complexity, reputational challenges, and supply chain compliance. Drawing on BSI's global expertise in standards and certification, the presentation will highlight how international frameworks and robust ESG strategies can help businesses navigate these challenges and build trust in overseas markets. Through practical insights and proven methodologies, BSI will outline how companies can develop structured pathways to international growth—anchored in sustainability, governance, and operational resilience.

3) The Cradle-Related Services to Support Overseas Expansion

Guest Speaker from the Hong Kong Productivity Council (HKPC)

Concluding the seminar a guest speaker from HKPC will introduce the cradle-to-market support services available to businesses pursuing internationalisation. These services cover strategic planning, capacity building, compliance readiness, and innovation facilitation—ensuring companies are equipped with the tools and resources needed to succeed in global markets.

An interactive Q&A session will follow the presentations, offering attendees the opportunity to engage directly with the speakers.

Who Should Attend:

• Companies in Hong Kong and the Greater Bay Area exploring entry into the European market
• Buying offices, suppliers, or service providers working with European clients
• Business leaders, compliance officers, and sustainability professionals seeking to strengthen their market position through standards, certification, and responsible sourcing practices

The seminar will be conducted in English.

Remarks:

• Advanced booking is required.
• Seats are limited. Booking priority to members on a first-come, first-served basis.

Registration Deadline: Monday, 9 June 2025