Spielwarenmesse, is the largest toy fair in the world, taken place in Nuremburg Germany. It is the place where international toy markets come together to showcase not only their new products, but also new innovative and premium ideals. 2017 was a record breaking year for Spielwarenmesse, with over 73,000 trade visiting buyers from 123 countries, a 3.2% growth from 2016. GIC as the Hong Kong representative office of Spielwarenmesse, brought over 130 companies to show their products to the world. Over 90% of the exhibitors felt fully satisfied with this professional trade fair.